Digital Marketing Specialist (Remote)

Employment Type

Full-Time

Work Schedule

• 40 hours per week
• Flexible scheduling within core business hours
• Occasional overtime may be required based on project needs

Location

Remote (United States)

Applicants must be legally authorized to work in the United States. Visa sponsorship is not available for this position.

Role Summary

Hirnetic connects exceptional talent with organizations looking to accelerate growth through innovative digital marketing. We are seeking a creative, analytical, and results-driven Digital Marketing Specialist to develop, execute, and optimize digital marketing campaigns that increase brand awareness, generate qualified leads, and drive measurable business growth across multiple online channels.

Key Responsibilities

• Develop and implement comprehensive digital marketing strategies aligned with business objectives.
• Plan, launch, and optimize paid advertising campaigns across Google Ads, Meta Ads, LinkedIn Ads, and other digital platforms.
• Manage search engine optimization (SEO) initiatives to improve website visibility and organic traffic.
• Conduct keyword research and optimize website content for search engines.
• Create and manage email marketing campaigns that nurture leads and increase customer engagement.
• Oversee social media marketing strategies across multiple platforms.
• Analyze campaign performance using marketing analytics tools and prepare actionable reports.
• Monitor website traffic, user behavior, and conversion rates to identify optimization opportunities.
• Collaborate with designers, content writers, and product teams to create engaging marketing assets.
• Manage marketing calendars and campaign schedules.
• Conduct competitor research and identify new market opportunities.
• Perform A/B testing on advertisements, landing pages, and email campaigns.
• Maintain consistent branding across all digital marketing channels.
• Stay current with digital marketing trends, platform updates, and industry best practices.
• Recommend innovative strategies to improve customer acquisition and lead generation.

Required Qualifications

Experience in digital marketing, performance marketing, SEO, SEM, PPC, content marketing, social media marketing, marketing analytics, communications, or other marketing-related roles is highly valued.

• Strong knowledge of SEO, SEM, PPC, email marketing, and social media marketing.
• Experience managing Google Ads and Meta Ads campaigns.
• Familiarity with Google Analytics 4 (GA4) and marketing performance reporting.
• Excellent written and verbal communication skills.
• Strong analytical and problem-solving abilities.
• Experience using content management systems (CMS) such as WordPress.
• Ability to manage multiple marketing campaigns simultaneously.
• Strong organizational and project management skills.
• Ability to work independently in a remote environment.
• Reliable high-speed internet connection and dedicated home office.

Preferred Qualifications

• Google Ads Certification.
• Google Analytics Certification.
• Experience with marketing automation platforms.
• Familiarity with CRM platforms such as HubSpot or Salesforce.
• Knowledge of conversion rate optimization (CRO).
• Experience managing LinkedIn advertising campaigns.
• Basic graphic design skills using Canva or Adobe Creative Suite.
• Strong copywriting and content creation abilities.
• Experience with video marketing and YouTube optimization.
• Commitment to continuous learning and staying current with digital marketing trends.

Required Tools & Technologies

Experience with one or more of the following is preferred:

Marketing Platforms

• Google Ads
• Google Analytics 4 (GA4)
• Google Search Console
• Meta Ads Manager
• LinkedIn Campaign Manager
• Microsoft Advertising

SEO & Analytics

• SEMrush
• Ahrefs
• Moz
• Screaming Frog SEO Spider
• Hotjar

CRM & Email Marketing

• HubSpot
• Salesforce
• Mailchimp
• Klaviyo
• ActiveCampaign

Content & Design

• WordPress
• Canva Pro
• Adobe Photoshop
• Adobe Illustrator

Collaboration & Productivity

• Google Workspace
• Microsoft 365
• Slack
• Zoom
• Asana
• Trello
• Monday.com
• Notion

Work Environment

This is a fully remote position available to candidates residing within the United States. Digital Marketing Specialists collaborate with marketing teams, designers, developers, and leadership through virtual communication and project management platforms. Candidates should maintain a distraction-free home office, reliable high-speed internet connection, and the ability to manage multiple campaigns while meeting deadlines in a fast-paced remote environment.

Pay Range & Compensation

Compensation varies by employer, experience, project scope, industry, and location. Salary details will be provided during the hiring process.

Additional compensation may include performance bonuses, commission incentives, annual salary reviews, and opportunities for professional development and marketing certifications.

Alternative Salary Range

Annual Salary: $70,000 – $110,000 USD

Hourly Equivalent: Approximately $34 – $53 USD per hour, depending on experience, digital marketing expertise, certifications, campaign performance, and employer requirements.

Benefits & Perks

Benefits vary by employer and assignment. Eligible candidates may receive competitive compensation, health benefits, retirement plans, paid time off, flexible schedules, professional development opportunities, home office support, and performance-based incentives.

Equal Opportunity Employer

Hirnetic is committed to fostering a diverse and inclusive workplace. We consider all qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, age, disability, veteran status, or any other protected characteristic under applicable law.

Ready to drive business growth through innovative digital marketing? Apply today and join Hirnetic’s growing network of marketing professionals working with leading organizations across the United States.

Hiring Process

• Submit Application
• Initial Application Review
• Digital Marketing Skills Assessment
• Virtual Interview
• Client Matching (if applicable)
• Employment Offer